Human attention span has dropped to 8 seconds

3 IDEAS FROM US

I.

Attention span is reduced to 5-8 seconds (A recent study by Microsoft) that means your scorecard design can't be cluttered, long and boring

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II.

Brainstorm on an existing scorecard design often gives more ideas than starting at a blank screen

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III.

Using Google analytics on your scorecard will give you insights on your end users

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2 EXAMPLES FROM OTHERS

I.

Forest 500

(a) A good example of a 1 page scorecard (b) Hierarchy of Pillars, Sections and Sub-section are maintained (c) Scores are displayed using visual cues

Source: Amaggi Company Scorecard

II.

Fossil Free Funds

(a) The display of the filter of the investment timeline is done displaying single choice in Financial performance section (b) Benchmark is used as a searchable dropdown for the comparative analysis (c) Results are a good combination of narrative and numbers.

Source: Amana Mutual Funds Trust Growth Fund

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1 QUESTION FOR YOU

When was the last time you had a call with the end user of your sustainability scorecard?

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Until next week,
Team 73bit.com

Weekly ESG Scorecard Newsletter can be read while you wait for a coffee, waiting for the team to join the zoom call or waiting for a chat reply. Every Friday, the latest issue is sent to our community. Each message includes 3 short ideas from us, 2 examples from others, and 1 question for you to ponder.